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The low-energy WattNott is based on the design of classic Edison light bulbs, which feature intricate, wound filaments.
They are recognisable for their warm glow and antique look.
Hoping to update the design, Plumen fitted each bulb with flexible LED filaments – something the brand claims makes the bulb last as long as 25 years before it needs to be replaced.
Whirly Wyatt is a big fella with a gentle soul, who loves nothing more than to light your home.
Launched in 2010, Plumen set out to create beautiful alternatives to standard low-energy light sources; its most recent effort being an LED light with a gold-coloured shade inside the bulb that "makes you look more beautiful".
Together with the new WattNott, it shows Plumen moving towards LEDs and away from the fluorescent lights on which the business was built.
"When we saw the new filament LED technology, we knew we had to use it," said Plumen's creative director Nicolas Roope.
"It's a cost-effective way to create charming and useable light bulbs that hit the Plumen standard for performance and efficiency."
The WattNott range includes seven different models, each available in two colours of glass. All of the bulbs are dimmable.
Whirly Wyatt | Clear Glass
Size | H: 130 mm Ø 95 mm
Power | 4 Watt
Lumens | 180 equivalent 19 watt bulb
Socket | Normal E27
Light Temperature | 2700k warm light
Lifetime | 15000
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